AVID MEDIACENTRAL CLOUD UX INEWS ANDROID

Avid said assistants or producers can use the Cloud UX interface to perform asset management tasks - adding metadata, creating subclips - and relieve some of the burden on the editor toiling on the timeline by making media more easily accessible. The Editorial Management module allows smaller teams in post and broadcast access media via Avid Nexis storage and to share folders, projects, bins, media and metadata using any web browser via AvidвЂ™s new HyperBin architecture. The MediaCentral platform includes separate modules for different types of collaborative workflow.

AVID MEDIACENTRAL CLOUD UX INEWS ANDROID

Key to the offering is MediaCentral Cloud UX (above), a unified user interface that will allow searching, editing, collaborating on and publishing media fromВ Windows and OS X computers running Chrome and Safari browsers, or from iOS and Android devices running AvidвЂ™s Cloud UX apps. ItвЂ™s also a critical opportunity for Avid to develop its software-as-a-service business through cloud and AI technology. Implemented on MicrosoftвЂ™s Azure cloud service, the new MediaCentral platformВ opens up the optionsВ for broadcast and post-production facilities looking to modernize through cloud-based or virtualized deployments.

AvidвЂ™s long-planned shift in product strategy reached a major milestone this week with the release of a new, streamlined and fully web-accessible version of the companyвЂ™s MediaCentral enterprise software suite for media production and management.

Avid mediacentral cloud ux inews